Social Media Specialist

( )  Remote (Asia | APAC Time Zone Permitted)

Job Type : Full-Time
Experience : 3 to 5 years
Education : Bachelor Degree

Job Detail
Binance is the global blockchain company behind the world’s largest digital asset exchange by trading volume and users, serving a greater mission to accelerate cryptocurrency adoption and increase the freedom of money.

Are you looking to be a part of the most influential company in the blockchain industry and contribute to the crypto-currency revolution that is changing the world?

  • Produce high quality, engaging, original content that can be used cross-platform.
  • Own, operate multiple official social media and signal channels, as well as the content strategy/output and results for each.
  • Drive effective and creative social media campaigns, work cross-functionally with design, content, performance marketing, product and other teams.
  • Measure, report, analyze the performance of campaigns across channels and translate findings into actionable, data-driven recommendations to improve future performance.
  • Innovate and implement test-and-learn strategies along with delivering results.
  • Analyze social media landscape to supply actionable insight (in real-time) to both the social and greater marketing team with hot topics, breaking news, sentiment/market observations.
  • Engage and build communities through one-on-one as well as one-to-many conversations.
  • Articulate in the English language.
  • Demonstrates a clear and concise style of communication, with a creative/fun spin where relevant.
  • 2+ years of experience in digital marketing or social media related roles.
  • Keen sense and understanding of the crypto market.
  • Strong knowledge of Reddit and the cryptocurrency sub-communities there. Well-versed with Twitter, Facebook, YouTube.
  • Bonus if familiar with Twitch, Clubhouse, Discord, Telegram channels.
  • Strong sense of responsibility and resistance to stress.
  • Self-motivated, results-oriented.
  • Remote and startup experience is a plus.
  • A meme connoisseur.
  • Do something meaningful; Be a part of the future of finance technology and the no.1 company in the industry
  • Fast moving, challenging and unique business problems
  • International work environment and flat organisation
  • Great career development opportunities in a growing company
  • Possibility for relocation and international transfers mid-career
  • Competitive salary
  • Flexible working hours, Casual work attire
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