SEO Manager

A leading online marketplace for specialized residential real estate, based in the US, is looking for an SEO Manager with strong experience in helping build, refine and scale best-practices SEO implementation.

The SEO Manager responsibilities include:

• Developing and implementing effective search engine optimization (SEO) strategies
• Coordinating content, design, social media, and other activities
• Managing offsite and onsite optimization projects and reporting on performance

Job brief

• We are looking for an SEO Manager to coordinate SEO efforts, including onsite and offsite optimization and keyword expansion research.
• You’ll oversee search campaigns to ensure their success.
• We are looking for an analytical and perceptive professional who is a skilled communicator and able to collaborate with various teams.
• Current knowledge of SEO practices and techniques is essential to this role.
• Your goal will be to ensure that content is search-engine friendly and optimized to increase our company’s profitability.

Responsibilities

• Develop and execute successful SEO strategies
• Manage team of SEO Specialists
• Conduct keyword research to guide content teams
• Review technical SEO issues and recommend fixes
• Optimize website content, landing pages and paid search copy
• Direct off-page optimization projects (e.g. link-building)
• Collect data and report on traffic, rankings and other SEO aspects
• Work with social media and PPC teams to optimize campaigns
• Keep abreast of SEO and integrated marketing trends

Requirements

• Proven experience as SEO Manager, SEM Manager or similar role
• Knowledge of standard and current SEO practices
• Knowledge of HTML/CSS
• Experience with SEO reporting
• Familiarity with relevant tools (e.g. Conductor, Screaming Frog, MOZ) and web analytics tools (e.g. Google Analytics, WebTrends)
• Excellent communication skills
• Strong organizational and leadership skills
• Analytical mindset with numerical aptitude
• BSc/BA in Marketing, Business or related field