Lead OTT SMM Specialist (Roku & Amazon Prime)

TheSoul Publishing
TheSoul Publishing
( Other )
asiaremotejobs.com  Remote (Asia | APAC Time Zone Permitted)

Job Type : Full-Time
Experience : 3 to 5 years
Education : Bachelor Degree

Job Detail

TheSoul Publishing is one of the largest digital media publishers in the world, producing tons of entertaining and enlightening online content for social media (Facebook, YouTube, Instagram, TikTok, etc.). Our 2,100+ employees in 70+ countries every day shoot videos, make animations, and write articles in 19 languages for more than 1 billion subscribers around the world. We’re the company behind 40+ projects, including 5-Minute Crafts, Bright Side, 123GO!, La La Life, Slick Slime Sam, and Avocado Couple.

Currently we are looking for a person experienced with OTT platforms who will be able to work autonomously and come up with the best solutions and troubleshoot!

Location: Remote Work

Job responsibilities:

Roku (current needs):

  • Identify videos for platform
  • Collect video IDs from TheSoul, along with other copy, thumbnails, and other assets
  • Oversee the adaptation of existing 5MC footage into new 16:9 compilations w/previews
  • Enter assets into google doc template required for packaging

Future needs:

  • Measure performance, and use insights to inform video selection, tagging, and thumbnail creation specific to Roku
  • Work with platforms team and IT to develop an OTT export feature for TheSoul

Amazon Prime (current needs):

  • Identify videos for platform
  • Edit videos assets to remove blatant YouTube CTAs
  • Collect video file, caption file, along with other copy, thumbnails, and other assets
  • Manually upload video elements to Amazon self-service tool for submission
  • Catalog error notifications with internal teams, and track/implement solutions
  • Partner with Platforms team to build a body of knowledge and best practices to help us scale on Amazon.

Future needs:

  • Measure performance, and use insights to inform video selection, tagging, and thumbnail creation specific to Amazon Prime

Lead SMM (current needs):

  • Create and update SMM instructions
  • Oversee day-to-day operations and ensure posting efficiency
  • Constant communication with supervisor, producers and other departments on work matters;
  • Solve technical/access issues and implement innovations into current processes, etc
  • Help in creating SMM strategies and conducting experiments on Facebook, track and report their effectiveness.

Future needs:

  • Onboard and train new SMMs for OTT platforms;
  • Participation in hiring projects
  • Lead the SMM team (discover training needs, provide support and coaching through the exchange of experience sessions, constant feedback, 1:1 meetings and daily communication in Slack)

Overall OTT Strategy

  1. Manage the creation of long-form compilations dedicated to single topics (i.e. gardening hacks, interior design, etc.)
  2. Partner with platforms team to create a workflow that incorporates OTT into our standard publishing process, select and upload content to a new platform including metadata
  3. Follow a process to upload older content as well as new content regularly
  4. Help to monitor performance and other issues
  5. Working from an initial list of videos provided by the Platforms team, gather/package assets for delivery to platform partners
  6. Adapt video scripts into .scc files for closed captioning, and work with IT to develop a future automated solution
  7. Troubleshoot issues with assets or technical delivery identified by OTT partners
  8. Project manage the launch of new channels/apps on a rolling basis
  9. Regular work reports

We appreciate your interest in our roles and the company. Your CV will be reviewed carefully by our team, and if we are ready to move forward with your application, one of our recruiters will contact you and explain the next steps.

TheSoul Publishing is an equal opportunity employer and we are committed to creating an inclusive environment for all employees. We celebrate diversity and we do not discriminate based upon race, color, religion, gender, gender identity, national origin, citizenship, age, disability, sexual orientation, marital status, or any other characteristic protected by law. We care about the privacy of our candidates and all the data you provide to us is maintained in a secure manner and kept confidential.

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