Digital Marketing Specialist

Local For You
Local For You
( Marketing )  Remote (Asia | APAC Time Zone Permitted)

Job Type : Full-Time
Experience : 3 to 5 years
Education : Bachelor Degree

Job Detail

We are an Australia-based company with a sales and support team based in Thailand, we specialize in online ordering and marketing systems for Thai restaurants in Australia, New Zealand, and the USA. This is an exciting work-from-home opportunity for a highly skilled and ambitious Digital Marketing Specialist to join our international team!

Your role will be an integral part of our growth. The Digital Marketing Specialist will be a multidisciplinary digital all-rounder, responsible for delivering, implementing, and improving our digital marketing strategies.

With proven experience in SalesForce, Line, FB/Google, and other paid advertising, you will take our digital campaigns to the next level. Working closely with a passionate marketing and sales team, the role will be a driver to digitally transform everything in the business.

This technical role is global, in collaboration with the Marketing Director, Sales Director, and CEO.

The key duties and responsibilities:

* Implementation of the digital marketing strategies, driving efficiencies with a continuous focus on optimization, ensuring digital results are achieved.

* Generating and tracking of leads

* Builds and executes marketing campaigns - including campaign flow builds, paid ads, email creation, landing page creation, form creation, media placement tracking, etc.

* Provide digital channel performance analytics, digital analytics expertise, tagging support, and performance reporting dashboards

* Use and application of Salesforce automation: Nurture customers and score engagement through every journey stage so you can automate your entire customer experience

* Leverage key customer insights, audience behaviors, competitive differentiators, and brand value propositions to drive the development of campaign strategies

* Create direct response campaigns including SEM, SEO, social media, chatbots, and video as well as offline channels to drive awareness, acquisition, and retention.

* Working closely with Marketing and CEO to optimize campaign and media performance via support/development of custom landing pages and customer journey optimization

Your Experience:

* Extensive demonstrated experience in technically creating and managing digital campaigns across multiple platforms.

* Have a proven track record managing and optimizing paid and direct marketing

* Confident managing marketing funnels within a CRM tool (preferably Salesforce- Pardot)

* Proven results working across Facebook Ads, Google Ads, Youtube ads, Line ads, or Influencer Marketing.

What's on offer?

* Great Remote Team Culture within a work from home environment

* Work within a dynamic, innovative, and international company

* Be part of a forward-thinking team with a beautiful family-feel

* Career Progression and Professional Development Opportunities

* Excellent Company Benefits and an Exceptional Employee Recognition Program

* The chance to make a genuine impact on strategies & content creation

* Supportive culture and work environment

* Social Security, Company benefits, and competitive salary

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